MEET THE TEAM
Our Team.
A focused core team, shaped around strategy, creative direction and cross-cultural market knowledge.
Consolidating agency, in-house and specialist market experience, our team’s collective expertise spans leading property and lifestyle brands including Hill Group, Berkeley Group, CBRE, Foxtons, One Crown Place, Greystar, Greenwich
Peninsula, Mount Anvil, Battersea Power Station, Helios (the US), among others.
Kate Li
Senior Strategist
Connecting cultures with strategy, clarity and purpose.
With extensive experience in cross-cultural digital strategy and China market consultancy, Kate supports premium property brands in connecting with international and Chinese-speaking audiences, including Cantonese-speaking communities. Her culturally fluent approach brings clarity, relevance and purpose to campaign strategy, launch planning and audience engagement.
Lefan Feng
Creative Lead
Shaping stories with visual clarity and creative direction.
With over five years’ experience across performance marketing, video direction and creative strategy, Lefan brings a commercially minded approach to visual storytelling. A UAL graduate with experience delivering multimedia content for the Financial Times, she translates brand goals and market insights into compelling, narrative-led campaigns.
Silvia Sun
CEO | Strategy Director
Illuminating strategy with creativity and vision.
With over 15 years’ experience in marketing and digital communications, Silvia leads campaigns that connect international high-net-worth audiences with premium property brands. Her strategic insight and creative clarity shape every project at Sun Strategies, supporting teams and clients alike toward growth that shines with purpose and precision.
Jessica Zheng
Creative Executive
Creating digital stories that connect and engage.
A multidisciplinary graphic designer and social creative, Jessica supports the development of digital assets, campaign content, and audience engagement across social platforms. At Sun Strategies, she helps translate strategic ideas into thoughtful visual experiences that encourage sharing, connection, and a sense of belonging.
How We Deliver:
Teamwork makes dream work.
Every brief is led with continuity, supported by the right specialists where the project needs.
Contact us.
Let’s make your brand shine!
Whether you're preparing to launch a landmark development or looking for fresh creative energy, Sun Strategies is here to illuminate the path forward.
Contact Us
MEET THE TEAM
Our Team.
A focused core team, shaped around strategy, creative direction and cross-cultural market knowledge.
Silvia Sun
CEO | Strategy Director
Kate Li
Senior Strategist
Lefan Feng
Creative Lead
Jessica Zheng
Creative Executive
Consolidating agency, in-house and specialist market experience, our team’s collective expertise spans leading property and lifestyle brands including Hill Group, Berkeley Group, CBRE, Foxtons, One Crown Place, Greystar, Greenwich Peninsula, Mount Anvil, Battersea Power Station, Helios (the US), among others.
How We Deliver:
Teamwork makes dream work.
Every brief is led with continuity, supported by the right specialists where the project needs.
Contact us.
Let’s make your brand shine!
Whether you're preparing to launch a landmark development or looking for fresh creative energy, Sun Strategies is here to illuminate the path forward.
Contact Us
MEET THE TEAM
Our Team.
A focused core team, shaped around strategy, creative direction and cross-cultural market knowledge.
Silvia Sun
CEO | Strategy Director
Kate Li
Senior Strategist
Lefan Feng
Creative Lead
Jessica Zheng
Creative Executive
Consolidating agency, in-house and specialist market experience, our team’s collective expertise spans leading property and lifestyle brands including Hill Group, Berkeley Group, CBRE, Foxtons, One Crown Place, Greystar, Greenwich Peninsula, Mount Anvil, Battersea Power Station, Helios (the US), among others.
How We Deliver:
Teamwork makes dream work.
Every brief is led with continuity, supported by the right specialists where the project needs.
Contact us.
Let’s make your brand shine!
Whether you're preparing to launch a landmark development or looking for fresh creative energy, Sun Strategies is here to illuminate the path forward.
Contact Us